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Insider's Guide to SocialICE 2019

It’s almost February, which means something big in Downtown Rochester is on its way - SocialICE! Join 50,000 of your closest friends and head to the Peace Plaza February 7, 8, & 9 for an icy experience fit for true Minnesotans. This year, we have seven uniquely themed ice bars serving signature drinks while nightly DJs and activities help to keep you on your toes. To view the participating bars and restaurants and their unique themes, click here


  • LIVE Paint Jam on 1st Avenue with Castle Community and Threshold Arts, 7PM - 9PM nightly
  • Jumbo Builder Blox Game
  • Bean Bags and LED Hula Hoops
  • Arcade Games inside 'The Clubhouse' presented by Somerby Golf Club
  • SocialICE FAM JAM

These awesome activities and more can be found at SocialICE 2019! Click here for full details.


Our DJs, Minnesota and internationally known, will energize the crowd with a mix of hits and classics spun with talent and skill that only a live DJ can. If that isn’t enough, their visually-stunning DJ booth is fully dressed in special-effects lighting and pixel-mapped LED screens.

DJ Gavin Boss - Thursday, February 7, 5PM - 9PM

DJJoshuaJ - Friday, February 8, 5PM - 10PM

DJ Indy  - Saturday, February 9, 5PM - 10PM


Visit ‘The Clubhouse’, our giant igloo warming house, presented by Somerby Golf Club, to warm up on the west side of the Peace Plaza. Mingle with friends inside the igloo, play a vintage arcade game, or grab a bite to eat at their tent nearby. Thanks to Kraus-Anderson, head to the fire pits to warm up under the stars and special effects. Is the east side of the event your spot? The Rochester Area Builders are hosting a decked out party pergola complete with heat lamps and bench seating.


Win big at #SocialICE with our annual SocialICE photo contest! We will have three different photo categories to choose winners from: photo of an ice bar, photo with giant SocialICE letters, and a general event photo. Six lucky winners will each be receiving a $50 gift card - that's $300 in giveaways!

Here’s how to enter:

  • Follow @DowntownRochesterMN on FacebookInstagram, and Twitter
  • Snap a photo at SocialICE
  • Post your photo on social media and tag us using #SocialICE (the post must be public to be eligible)


Downtown Rochester offers several parking options both on the street and in city ramps. Street parking and city ramps (excluding Mayo Clinic ramps) are free after 5PM, and on holidays and weekends (no overnight parking). Click here for more information. The Rochester Downtown Alliance encourages all to plan a sober ride to and from the event.

SocialICE 2019 begins next weekend, February 7, 8, & 9. For a full event schedule, drink video reveals, and more details, check out the SocialICE Facebook page and follow us on Facebook, Instagram, and Twitter.