Experience the magic of the holiday season! This year, the Festival of Trees' uniquely designed holiday trees created by volunteer tree designers will be displayed in unused and occupied downtown storefronts starting November 27. All trees will be viewable from the outdoors.  Read More

Whether online or in-person, pledge to shop small on Small Business Saturday November 28 and every Saturday until December 19. Small businesses are counting on all of us; let's show them how much they mean to our communities.  Read More

Support local and get free parking! Through December 31, 2020, when you shop, dine, or support a service or experience business downtown, get a three-hour free parking voucher to use at any of the six municipal ramps.  Read More

Announcing a #RochMNFood partnership as an easy way for Rochester customers to support local restaurants!  Read More

Attention downtown bars and restaurants! Apply to receive up to $2,000 in grant funds to expand your sidewalk cafe.  Read More

People visiting, residing in, or working in downtown Rochester are seeing our Clean Team Ambassadors (they're hard to miss in their bright orange shirts). Let's meet some of the friendly faces who are part of the Clean and Safe Ambassador Program.  Read More