Jenna Bowman
Executive Director

Jenna Bowman is the Executive Director of the Rochester Downtown Alliance (RDA) -- a position she has held since May 2014. Prior to her current role, Jenna served as the Program & Advocacy Manager for the Grand Avenue Business Association in Saint Paul, MN. She is a graduate of St. Catherine University where she received a BA in Sociology with minors in Business to Business Sales & Theology. Jenna was born and raised in Rochester and is a proud recipient of the Mayor’s Medal of Honor.  She lives in Rochester with her wife Allison.

Karli McElroy
Program Manager

Karli is the RDA’s Program Manager; in this role she is responsible for facilitation of Peace Plaza rentals, development of the volunteer program, and management of the stART-Up grant program. She received her degree in Psychology from the University of Minnesota – Twin Cities (Go Gophers!) Karli and her husband Brandon are natives and current residents of Rochester, MN.

Samantha Rossi
Marketing and Communications Manager

Samantha Rossi is the Marketing and Communications Manager for the Rochester Downtown Alliance (RDA). Samantha was born and raised in the Rochester community and went to college at Mankato State University, where she graduated with a degree in Marketing along with minors in Psychology and Business Administration. After graduation, she moved back to Rochester for a career opportunity and to be closer to my family. Rochester has truly become home to Samantha, especially as she becomes more involved throughout the community. She is currently chair of Rochester’s newest young professional group, Forty Below with the Rochester Area Builders, she also volunteers on a variety of different boards and committees such as RNeighbors (2014 to present), Rochester’s National Night Out Committee (Co-Chair 2015 and 2016), Rochester Area Builders Marketing Committee (2014 to 2017) and is a recent graduate of the 2017 Leadership Greater Rochester Class with the Rochester Area Chamber of Commerce.

4 3rd Street SW, Suite B
Rochester, MN 55902



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