Staff

In this role, she develops, executes, and evaluates campaigns to promote the RDA, the organization’s portfolio of events and programs, and downtown as a destination.

Elia has a bachelor’s degree in design and visual communications from the Faculty of Arts and Design of UNAM, Mexico. In Mexico, she collaborated with multi-national companies, in both the corporate and non-profit sectors, for various projects involving digital media, marketing, and design. Rochester has felt like such a welcoming place for Elia that she wants to serve the community in a way that Rochester’s downtown keeps growing as a cohesive meeting place for all local people as well as all types of visitors.

Thomas Loehner has a bachelor’s degree from University of Wisconsin La Crosse in exercise sport science with emphasis, sport management and a minor in both business administration and digital media studies and design. Being new to Rochester, he is excited to explore and be involved with the community. In his free time, he enjoys watching a variety of different movies, sports, and stand-up comedians. He looks forward to providing an atmosphere Downtown Rochester that is inviting, enjoyable, and memorable to all.

Cam Hurd is the operations manager for the RDA’s Clean and Safe Ambassador Program. In this role, he is responsible for operation of the clean and safe program, management of ambassadors, special projects, and serving as a resource for businesses and the public. The Clean and Safe Ambassador Program ensures that the daily experience downtown is clean, safe, and welcoming. Ambassadors also help RDA broaden the reach and impact of programs downtown.

Cam has a background in retail management with hands on experience in delivering exceptional customer service. In his free time, he enjoys spending time with his family that includes his four children, his close friends, and being outside as much as possible. Cam is an extremely outgoing and vibrant person and takes a lot of pride in his ability to connect with anyone he meets.