About Us

Rochester Downtown Alliance

Downtown Rochester is a central gathering place for the community that is attractive, inviting, fun, and livable.


The mission of the Rochester Downtown Alliance is: “To be a unique, vibrant, urban experience – a central gathering place – for the community that is attractive, inviting, fun and livable.”


The Rochester Downtown Alliance is a Minnesota nonprofit corporation comprised of a broad range of people—representing property owners, business leaders, the city and others with a direct stake in enhanced business and economic development conditions in the downtown district (click for special service district boundaries map).

We work together to build a vibrant downtown community. We believe a strong core positively impacts the greater city of Rochester. Through a series of special events, activities and initiatives, we create energy, excitement, and a unique character to Downtown Rochester, Minnesota.

Our main portfolio of events includes SocialICE - Rochester, MN's Ice Bar, Thursdays on first & 3rd Summer Market & Music Festival, STYLE on the Plaza, and more. Rochester Downtown Alliance also collaborates with a number of partners on a variety of events and activities throughout the year.


Rochester Downtown Alliance was formed in February 2005 as a public/private partnership after a year-long study by the Downtown Planning Task Force known as PUMA. The concluding remarks of the study confirmed: “A vital downtown is needed for a vital Rochester!”

Rochester Downtown Alliance is funded by a portion of property taxes paid by commercial property owners located in the downtown service district. The special service district is comprised of 44 blocks.


311 Broadway Ave South, Suite A2
Rochester, MN 55904



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