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SocialICE, Rochester Minnesota’s Ice Bar, Returns Feb 19, 20, 21

Release Date: January 12, 2015

FOR IMMEDIATE RELEASE

SocialICE, Rochester Minnesota’s Ice Bar, Returns
Experience Downtown Rochester’s 7th Annual Ice Bar Feb 19 - 21

ROCHESTER, Minn.---January 12, 2015

The Rochester Downtown Alliance is pleased to announce the 7th Annual SocialICE— Quickly becoming a Rochester tradition, SocialICE 2015 is scheduled for February 19th, 20th, and 21st from 4:00 – 10:00 pm each night at the Peace Plaza in downtown Rochester. The event features seven serviceable, uniquely themed ice bars, operated by downtown establishments. The bars are accented with a full ‘iced out’ experience, including couches, benches, luges, tables, and games all created out of ice. This event generates an artistic and sophisticated social gathering place complete with lighting effects, live music, and the Walk of ICE adding to Rochester's unique cultural identity.

SocialICE 2015 will feature seven 12-foot uniquely designed and themed ice bars -- each with a signature drink(s)! Bar themes like the Disney hit “Frozen,” a lumberjack themed “warming-house,” ancient Roman architecture, and Star Wars are taking creativity synonymous to SocialICE to the next level and are guaranteed to wow! Decked out in the ambiance of ice, special lighting, and Rochester’s finest crowds, this event is great for truly unique photo opportunities and selfies – making you the envy of many Instagramers!

Participating Bars:

Chester’s Kitchen & Bar Kathy’s Pub The Tap House
Dooley’s Pub The Loop Bar & Restaurant Victoria's Ristorante and Wine Bar
Grand Rounds Brewing Co.    

Back for 2015, the Walk of ICE will feature ice sculptures sponsored by various businesses and organizations. It will be located on the east end of the Peace Plaza. Grab your drink, take a walk and check out all the fantastic ice sculptures.

Fun for the Family! Bring the kids down for live ice carving demonstrations and kids’ activities, each night. Witness the ice carvers transform a block of ice into stunning ice sculptures right before your eyes. Several bars will also be serving hot chocolate and warm apple cider to keep everyone warm during this exciting event.

SocialICE Entertainment and Contests:

  • Dance the night away (or to stay warm!) to live music or DJ each night, Feb. 19, 20, & 21.
  • SocialICE Photo Contest: SocialICE is a “selfie” dream. Snap a photo of yourself or the scenery and tag #SocialICE for a chance to win great prizes! We’ll also be choosing a runner up and third place winners!
  • What’s the best way to take a selfie? With a selfie-stick of course! Be on the look out for SocialICE staff carrying selfie-sticks available for use.
  • Vote for your favorite specialty drink for a chance to win Downtown Gift Cards!

For more details and updates on bands, contest information, and all things SocialICE 2015, visit: downtownrochestermn.com/SocialICE . For news and media inquiries, please contact Ender Göçmen at egocmen@rdowntownalliance.com.